Setsubun is an annual Japanese festival held in early February, in which people perform traditional rituals to chase away evil spirits. In the modern day, the most popular setsubun ritual is throwing roasted soybeans around temples and at people dressed as ‘demons’ and when throwing the beans, people chant, "Oni wa soto! Fuku wa uchi!" ("Demons out, happiness in!") After throwing the beans, people gather up and eat the number of beans that correspond to their age.

Another common setsubun tradition is the eating of Eho-maki, a type of long sushi rolls said by some to have originated in Osaka. If a person eats the entire roll while facing in the year’s lucky direction (between south and southeast in 2021), and does so without talking, they will have good luck through the year.